Recognising the importance of maintaining clean and sustainable market environments, traders have embraced integrated waste management to create a more inviting space for customers. This, in turn, will enhance the market's economic potential and benefiting the broader community.
As part of the campaign, the market area, nearby drains, fields, and old dustbins were cleaned. The dustbins were made reusable, and the importance of cleanliness and waste management was promoted.
Traders have also pledged to uphold these waste management standards, encouraged by the Traders' Association, which has requested all traders to keep their areas clean. The traders' associations committed to regularly maintaining cleanliness by separating waste into biodegradable and non-biodegradable categories, with a monthly fee set for the service.
Dedicated cleaners will clean the market weekly, with plans to assign additional cleaners as needed. Traders agreed that nothing is truly waste, everything holds value. To unlock it, they must first change how they see waste.
Open discussions on waste management and practical solutions have brought shop owners and cleaners together, allowing them to share recommendations in a collaborative environment. One trader remarked, “Our marketplace deserves the same care as our home—cleanliness begins with respect for where we live and work.”
“This kind of waste management and cleanliness campaign is driving real change,” said Asma Khatun, Upazila Nirbahi Officer (UNO), Dhamoirhat Upazilla, Naogaon. “With this, we’re supporting community action and setting standards for a cleaner society.
Campaigns were held in selected trading hubs of Satkhira and Naogaon districts. Representative from the Upazila administration, Municipality representative, market committee, traders’ association, youth groups, local volunteer organisations, women, marginalised communities, and civil society attended the campaign.