Hosted by the Ministry of Tourism, Kingdom of Cambodia, the event brought together regional tourism stakeholders to discuss critical issues and emerging trends, rethink the future of Greater Mekong Subregion (GMS) tourism, exchange insights, and experiences, as well as reconnect face-to-face with each other.
In addition, MTF 2023 presented three insightful panel discussions on challenges, opportunities, and strategic actions related to building a smart tourism ecosystem, redefining gender roles to empower women, and enhancing the quality of the tourism workforce for a resilient future. Rajiv Pradhan, Swisscontact Cambodia’s Country Director, participated as a panel member on Advancing Human Capital Industry Resilience. This session explored how the tourism industry can develop and retain a skilled workforce to support the growth and sustainability of the sector.
He further added that HoKa product of the Ministry of Tourism, which is demand based and caters to the need of the industry, has served Cambodia as a relevant up-skilling and re-skilling product, especially during the time of the tourism recovery after the effect of Covid-19.
In addition to the panel discussions, MTF 2023 hosted a Sustainable Tourism Exhibition featuring over 20 exhibitors showcasing responsible and sustainable tourism, community-based tourism, and local community products. HoKa was also presented in its own booth to share experiences and best practices of its implementation and to promote awareness of the importance of upskilling the tourism workforce.
The ceremony was presided over by H.E. Dr. Thong Khon, Minister of Tourism with the honourable participation of H.E. Kouch Chamro eun Preah Sihanouk provincial governor and attended by more than 200 delegates from 19 countries and relevant key stakeholders. MTF 2023 was officially closed by H.E. Tith Chantha, Permanent Secretary of State of the Ministry of Tourism, followed by the certificates of appreciation award for all moderators, speakers, and sponsors.
The MTF flag was handed over to China which will host MTF 2024 in Lijiang city in May 2024.
Swisscontact would like to congratulate and pay respects to H.E. Dr. Thong Khon and the Ministry of Tourism for the successful organization of the MTF 2023.
The HoKa training programme of the Ministry of Tourism is supported by the Skills Development Programme, a project of the Swiss Agency for Development and Cooperation, offers various skills including Front Office, Housekeeping, Foos and Beverage Services, Cooking, Basic Barista Skills, Cocktail, Community-Based Tourism, and Community-Based Eco-tourism (CBT/CBET) capacity training, and community tour guide. HoKa focuses on quality training delivery to low-skilled workers, training of trainers, training of assessors through professional coaching programmes, Hospitality High Impact Training (HHIT), Professional Industry Placement (PIP), and HoKa 4.0 based on the endorsed training handouts.